Social Marketing Compass by Brian Solis and JESS3

Sister Blog – Astonish Results News

• Astonish Welcomes New CFO Eric Johnson January 27, 2012
  Astonish Results is pleased to introduce Eric Johnson, the latest member of our executive team. Eric has taken on the critically important role of Chief Financial Officer for Astonish, and will be ensuring that our finances will be managed properly and used effectively to serve our clients and help our company grow. Eric has an […]
  astonishnews-admin
• Astonish Results 2012: Stand Together January 26, 2012
  “If you could get all the people in the organization rowing in the same direction, you could dominate any industry, in any market, against any competition, at any time.” – Patrick Lencioni The dream began with passionate, fervent determination under the 2010 slogan, “War is the Answer.” 2011 saw a carpe diem approach as the […]
  astonishnews-admin
• Getting Psyched about Setting Agency Goals for 2012- Webinar Re-Cap January 9, 2012
  Recently, Jonathan Monterecy General Manager of Astonish Results, and Kelly Donahue-Piro the Vice President of Raving Fan Management hosted an enthusiastic and informative webinar on goal setting. In effort to boost their insurance marketing strategies, the webinar started with a very happy greeting for our listeners. Astonish certainly started the year out […]
  JSilverstein
• Charity Recap: Astonishing Results for our “Make-A-Wish December” Initiative January 6, 2012
  This month we celebrate another Astonish Results success. Throughout the month of December Astonish has been united in raising awareness and funds for The Make-A-Wish Foundation of Massachusetts and Rhode Island. With 2012 upon us, we are PSYCHED to announce that outcome of our “Make-A-Wish December” campaign, and share that we have successfully raised $28,9 […]
  JSilverstein
• An Astonishing Community – Community Building 101 with Jennifer Fitta December 29, 2011
  With a passion for community building, Jennifer Fitta is Astonish Results’ very own social media specialist. Since joining the Astonish family, Jenn has successfully influenced how our company and clients connect through social media. Growing up in Fall River, Massachusetts, Jenn received her degree from Bryant University in 2008. Jenn was able to experience […]
  JSilverstein

Brother Blog – Astonishing Agencies

• “Liking” GHT Insurance’s Facebook Page will help to Change a Child’s Life December 30, 2011
  Local Virginia insurance agency, GHT Insurance, is using social media to make a difference in their insurance marketing strategy; and is certainly on the path for success. Recently, the agency has launched a social charity initiative which involves generating more Facebook fans. For every “like” GHT gets on their Facebook page they are donating a […]
  JSilverstein
• Ross Insurance Agency Leverages Social Media, Gives Back to Local Community December 28, 2011
  Ross Insurance Agency has always believed in the power of blogging and social media and has developed into quite the community building rockstar! By actively utilizing various social media tools, the agency has seen great branding success and has allowed themselves to proactively position Ross Insurance Agency at the forefront of their community members’ min […]
  JSilverstein
• Spivey Insurance Group is Building a Strong Community through Social Media December 21, 2011
  Community building at Spivey Insurance Group is what is keeping their social media outlets active and fun to read! The North Carolina insurance agency has very involved employees commenting, “liking” their page and posts, as well as actively interacting with clients! Angie Griffin Cassada, a Spivey Insurance Agent, is actively posting local deals and coupons […]
  JSilverstein
• 128 Years of Continuing Success- Trust GDC December 13, 2011
  Astonish Results is constantly highlighting agencies that have gone above and beyond to modernize their insurance agency marketing strategy. Recently Missouri- based Trust GDC has made significant strides in regards to their agency Facebook Fan Page. Trust GDChas been promoting not only their company culture as a whole, but also leveraging Facebook to public […]
  JSilverstein
• Astonish Coaching Announces December Winners December 9, 2011
  Fargo Insurance is ahead of the game when it comes to leveraging social media. This past month, the agency was named Astonish Results E-Agency of the Month! The company executed a dense multi-level campaign to promote breast cancer awareness on their Facebook Fan Page and agency blogs. With a the goal to create about the […]
  JSilverstein

Cousin Blog – Ganis Consulting

• Monitor and Measure Everything in your Insurance Agency June 3, 2011
  As we travel the country and meet with insurance agency owners, they often tell us they’re a referral based business. When we ask how many referrals they received in the past month the answer is always “not sure”. The reality is, these agency owners have no idea how many referral quotes come into their agency […]
  Stuart Ganis
• Insurance Agency Coaching and Consulting is a Great Investment May 31, 2011
  I’ve been in nearly 300 insurance agencies in the past 5 years for training, coaching, consulting, marketing and M&A services. It’s amazing how much the business has changed in the past 5,10,15 years. Days of running a yellow page ad, sponsoring a little league team and ringing phones are long gone for most. The fact […]
  Stuart Ganis
• Happy Memorial Day May 31, 2011
  We’d like to thank all of the men and women who have made the ultimate sacrifice to ensure our freedom. Sometimes we take freedom for granted and it’s important for us to recognize the people that make it all possible. As we head into the summer, keep in mind that your charisma, motivation and attitude […]
  Stuart Ganis
• This is a Great Time to Sell your Independent Insurance Agency May 22, 2011
  Many agents that own insurance agencies are under the impression that this is a bad time to sell their agency. Our statistics show that over the past 5 months, we’ve received 32 buyer inquiries to every 1 seller. Many agency owners that are considering selling, are afraid that the soft market and bad economy will […]
  Stuart Ganis
• Personal and Commercial Lines Departments need to Collaborate April 17, 2011
  As I tour the country and meet with countless insurance agencies about building a sales culture, it amazes me how many agency departments don’t collaborate with one another. We’ve implemented numerous ideas into agencies for Personal Lines to contact Commercial clients and cross-sell clients Personal Lines products. In most cases the Commercial Producers are […]
  Stuart Ganis

Insurance Journal

• Out of Trust C.M. Meiers Brokerage in Southern California Fetches $1.375 Million at Auction February 4, 2012
  Woodland Hills, Calif.-based C.M. Meiers Co. Inc. was auctioned on Friday at a U.S. bankruptcy court near Los Angeles, with three competing bidders pushing the sales price to $1.375 million for the troubled brokerage’s assets and assumption of its liabilities, … […]
  Don Jergler
• Virginia Court Grants Rehearing of Global Warming Claims Case February 3, 2012
  The Virginia Supreme Court has recently granted rehearing of a closely followed legal case involving global warming, The AES Corp. vs. Steadfast Insurance Company. The court says its previous decision on the case has been “set aside.” On Jan. 17, … […]
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• Judge Certifies Investor Class Action Against Goldman Sachs February 3, 2012
  Goldman Sachs Group Inc. was ordered by a federal judge to face a securities class-action lawsuit accusing it of defrauding investors about a 2006 offering of securities backed by risky mortgage loans from a now-defunct lender. U.S. District Judge Harold … […]
  Jonathan Stempel

Agent and Broker