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It’s an exciting day for IMHQ as we announce a new “Changing Faces of the Industry” video series aimed at showing how the insurance industry is evolving by introducing a new breed of agency employee.
The topic of attracting young talent to the insurance industry has been a popular one on this blog with multiple posts on the topic including:
- Millennial Mentality Keeps Insurance Agencies from Aging to Irrelevancy
- A Millennial’s Perspective on Attracting Youth to the Insurance Industry
The new video series takes it a step further by actually putting young or non-traditional insurance agency employees front and center to explain what attracted them to the industry. Furthermore, the brief interviews will focus on educational and work experience to document the different paths and skill sets being introduced at agencies throughout the country.
For the first several segments, all interview subjects will be clients of Astonish Results (the company that supports this blog), but we’d like to spotlight other agents and producers with unique work histories in the future.
The first segment comes courtesy of Provider Insurance Group in Needham, MA who recently hired Julie Wetherbee as a marketing manager to handle some of the social media and partner building responsibilities. Ms. Wetherbee also happens to be a TV reporter for NESN’s (New England Sports Network) Dirty Water TV.
Changing Faces of the Insurance Industry videos can also be viewed on the Astonish Results agency Youtube channel.























July 9, 2010 at 5:40 pm
Thank you for the great post! I love what Ms. Wetherbee said about not just throwing information out to customers, but helping them create a relationship with their agents, even if through the web. I agree that the different skill sets non-traditional employees are bringing to the industry will give us quite the face-lift. I look forward to the rest of the video series. Thanks IMHQ!
July 16, 2010 at 2:08 pm
[...] Catch up with the “Changing Faces of the Insurance Industry” with Episode One [...]