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As the holidays approach the articles about Black Friday check-in’s and location based services, being harnessed by many retailers to offer customer deals, are being published hourly. The use of platforms such as Foursquare and Gowalla are becoming more popular among social media users and the new availability of Facebook Places and Deals on most Smartphone’s will result in an increase of holiday shoppers checking into stores to claim certain discounts.
For the third insurance marketing twitter chat we thought it was only appropriate to cover the topic of location based services and how they can be used to help an agency’s marketing strategy. I recently wrote a blog post about using Facebook deals in your insurance agency, but there are so many more applications and uses of location based services that many CSR’s and social media engineers do not take advantage of.
So in light of the topic’s recent popularity the Insurance Marketing HQ team would like to announce the third #INSchat scheduled for Monday November 29th at 1 p.m. EST. After the Thanksgiving holiday what better time to discuss the topic and share insights from those who participated in the Black Friday deals and those who have implemented such a strategy at their own agency.
The instructions on how to participate in the twitter chat are the same as before with the use of hashtag #INSchat of course. The IMHQ team will be compiling questions over the next week, so for any suggestions or specific topics you would like covered, feel free to email to acollins@astonishresults.com.
We hope to see you all there!






















