Copyright © 2012 Insurance Marketing HQ. All Rights Reserved. Snowblind by Themes by bavotasan.com. Powered by WordPress.
So you have a Twitter! Now what? Many people have t
he misconception that Twitter is just updating your status…and who really wants to read about each other’s state of mind? The reality is, Twitter is much more than that. Twitter is a way to build a community with people who have the same interests as you. It invites you to share what you have to say with people who are actually interested! Whether you use Twitter to stay in touch with friends or for insurance marketing, you should know how to utilize its tools and make the most of your account. Here are 10 ways to get your Tweeting on!
#1: Be inviting. Sure- you can just keep adding a bunch of people who are in the same field as you. Or you can take the time to get to know these people! Every once in a while, send a friendly message over—even if it is just to say thanks for the follow. Your followers will be happy to see that you are taking the time to actually communicate with them.
#2: Re-Tweet. This is considered a compliment in the Twitter world! Re-tweeting not only shows people that you are interested in what they had to say, but connect with them. And YES you have to actually know what you are re-tweeting.
#3: Be Human. A few things fall under this category. First, don’t just spit out links all day. People would like to know that there is actually a personable and caring person behind the username! It’s important to incorporate a few random thoughts or even highlight some of the days interesting events. People will be able to relate with you on a greater level than if you just link back to your sites and work. Second, if you get a response to something, respond back! Trust me, people love getting replies. Yes- it makes them feel special! And don’t try to be cool…you know you enjoy seeing your name with an @ in front of it!
#4: Become a slave to the trends. Trending topics are seen with the hash tag (#) in front of them. Use them! If you want your post to be seen by others, this is a great way to do so. It’s a great way to connect with users who have similar interests as you.
#5: Time your tweets. Okay so we KNOW you want to market and post every link to everything you do. However, no one wants to scroll for 2 minutes with just your face and a link next to it. Find a schedule that works for you! Maybe send out 2 links in the morning and then another few around lunch.
#6: Jazz up your bio. This is your chance to share who YOU are to your followers. Don’t make it sound like you are a workaholic! Write about your interests and share a few quirky facts about yourself.
#7: Picture perfect. A picture is just as important as your bio. No one wants to be friends with the giant egg. This will make others feel like you do not take your Twitter account seriously. Your company’s logo is also not a good way to go. Your followers want to see YOU. Give them what they want!
#8: Incorporate humor. Being serious all the time never got anyone anywhere. It’s important to amuse your audience! Tweet a line from a funny movie or something funny that has happened in the office. Score more points with a funny joke or riddle for all to solve. Show your followers what you got!
#9: Tweet regularly. If you do not keep up with your tweeting, people may assume you are inactive. This doesn’t mean you have to spend all your free time and weekends tweeting about your life, but it doesn’t hurt to open up outside of work hours sometimes! If you don’t feel like going on your computer, think about getting Twitter for your mobile device. Makes tweeting on the go easy!
#10: Reach out. Don’t just wait for people to come to you. Send an @ message to one of your followers and ask how they have been. Sending a direct message is also a nice way to reach out. Show people that you care!
Twitter success is not going to happen overnight! It takes a lot of time and patience with your followers. As long as you reach out to others, you are sure to become build a fan base and connect with others in your field of interest. Happy Tweeting!
