What’s Insurance Marketing HQ?

Welcome to Insurance Marketing HQ

Insurance Marketing HQ (IMHQ), an Astonish Results blog, helps agencies navigate the insurance marketing landscape with postings that incorporate pop culture, humor, insurance industry news, social media and community building with an occasional story or slap on the back for the company that pays the bills.

Astonish Results community manager Nick Brown keeps things running at Insurance Marketing HQ and can be contacted via the form below.

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Sister Blog – Astonish Results News

Tips for Enjoying a Tasty and Insurance Claim Free Labor Day September 3, 2010
With Labor Day this weekend everyone will be out for the last picnics and barbeques as we say goodbye to summer and hello to fall. Some of the agencies have posted this week on topics that could keep yourself and your family happy and safe for the holiday weekend. If you are big on the […]
acollins
Astonish Results and Insurance Agency Partners Featured in National Underwriter August 31, 2010
British historian Arnold Toynbee has a famous quote that goes, “The supreme accomplishment is to blur the line between work and play.” Recently, National Underwriter invited a number of Astonish Results insurance agency partners down to the Summit Business Media, New York office for a series of interviews about insurance marketing and agency culture. The [.. […]
nbrown
Vision and Mission from Astonish Results COO August 26, 2010
(Recently, Chief Operating Officer John Boudreau sent a company-wide email to Astonish Results employees re-affirming the vision and mission of our organization. Executive leadership is critical to any growing company, and genuine affirmations like the one below keep employees working towards a common goal while providing a sense of purpose to daily work res […]
nbrown
Bleeding for Insurance and Rhode Island August 11, 2010
Recently, the Astonish Results social media team ventured to Rhode Island’s capital city to donate blood as part of a Rhode Island Blood Center “Tweet ‘n Greet” event that leveraged the power of Twitter and Facebook to bring in blood donors. Aside from just giving blood, Astonish used the opportunity to do some fact-finding as […]
acollins
Email Marketing Still Important to Life and Health August 2, 2010
The internet and social media get a lot of attention in our efforts to generate insurance leads. However, the unsung hero of insurance agency marketing strategies is the tried and true email marketing campaign, which, when implemented smartly and tactfully, provides agencies with a valuable communication to existing and potential policy-holders. Astonish Res […]
acollins

Brother Blog – Astonishing Agencies

Astonishing Agencies Helping Local Charities and Building Community September 3, 2010
Our favorite stories to share about insurance agency partners are the updates involving community giving where local charities or causes are concerned. This past month, from east to west, Astonish Results’ agencies have been reaching out to help their communities. Heffernan Insurance of California announced the 1st Annual Heffernan Foundation 5 mile Walk for […]
acollins
Massachusetts History and Community Feed the Culture at Ross Insurance August 31, 2010
Founded in 1925, Ross Insurance Agency of Holyoke, Massachusetts, has seen it all. From the early days when the local mills were top textile producers, to today where the mills will soon be housing super-computers with the historic river helping to cool and power massive servers for scientific and technological research. For over 85 years, Ross […]
acollins
Astonish Results Partner Supports New Jersey Education with Charitable Efforts August 19, 2010
Acts of philanthropy help the entire insurance industry overcome negative perceptions while establishing individual agencies as caring, community-minded businesses on a local level. One Astonish Results agency partner leading the charge is the charity-minded team from The Tarpey Group, LLC in New Jersey, led by owner Brian Tarpey. The Fairfield, NJ insurance […]
nbrown
Social Media Strategy and Insurance with The Weimer Group August 13, 2010
Astonish Results agency partner The Weimer Group of Harleysville, Pennsylvania was interviewed by a local business man recently to gain perspective on how they are using social media to help generate insurance leads and create buzz around the agency. Weimer Group vice president Dave Beck and administrative assistant Valerie Chrostek spoke to Chuck of Chuck M […]
acollins
Astonish Coaching’s August e-Agency Winners August 11, 2010
Astonish Coaching has announced the e-agency winners for the month of August. This month Alandale Insurance Agency of California has been named e-Agency of the Month, for their genuine and forward thinking approach to attracting business. The Alandale Insurance employees noticed a local eatery that was very popular within the town. They reached out to […]
acollins

Cousin Blog – Ganis Consulting

Astonish Coaching Site is a Great Tool for Insurance Agents July 8, 2010
As many of our followers know, we recently merged forces with Astonish Results. We’ve joined their Coaching Division which specializes in creating customized training packages for insurance agencies. For more information about this new division, please visit astonishcoaching.com Our team has stayed in tact and whether you’re looking to increase the productio […]
Stuart Ganis
Do you have Questions about Astonish Results Digital Marketing System? May 5, 2010
A number of insurance agents and brokers have contacted us recently to ask questions about Astonish Results and how their Digital Marketing System is literally changing the insurance industry. I always suggest that people visit the Astonish website as well as the Astonish Results Blog. There are tons of press articles, videos and other information […]
Stuart Ganis
Astonish Results isn’t just a Digital Marketing System April 28, 2010
One misconception of Astonish Results services is that they’re a web lead provider or lead generator. While Astonish will help you generate leads, we will also help you implement effective selling strategies in your agency. A great place to learn more about Astonish Results culture and personnel is at the Astonish Results Blog. One of the […]
Stuart Ganis
Ganis Consulting Now a Part of Astonish Results April 27, 2010
Astonish Results has added Ganis Consulting to its insurance marketing and Web services team. Ganis Consulting is an insurance agency consultancy and business brokerage that helps agencies across the country with agency operations analysis, consulting, buyer/seller representation and valuations. Since 2005, Ganis Consulting has been helping agencies streamli […]
Stuart Ganis
SOLD: Alameda County Commercial Insurance Book of Business for Sale March 12, 2010
Location: Alameda County, California Agency Description: Gross Income: 2009 - $150,000 Net Earnings/Cash Flows: $77,000 80% Small Commercial Lines, 20% Small Group Health Contractors, General Liability, and Work Comp Not dependent upon location, perfect FOLD-IN to buyer’s office Stable revenues and strong […]
Stuart Ganis

Insurance Journal

California Surplus Line Premiums Processed Down 15.5% in 2010 September 8, 2010
The Surplus Line Association of California has processed $1.9 billion in premium for the first six months of 2010, a decrease of 15.5 percent compared to the same period in 2009. The total number ... […]
Fitch Revises U.S. P/C Industry Outlook to Stable September 8, 2010
Fitch has revised its sector outlook on the U.S. property/casualty insurance industry to stable from negative for both the commercial lines and personal lines sectors. The ratings agency says that ... […]
RLJ Companies Acquires Equity Stake in AV International September 8, 2010
The RLJ Companies (RLJ) has entered into an equity arrangement with AV International LLC (AVI), a minority business insurance firm providing services for state government, municipal and corporate ... […]

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